Anti-racism resources for acupuncturists

I’ve received many questions over the past weeks, from…. I’m scared to share my personal beliefs about Black Lives Matter on my clinic social media platforms, would it be unprofessional? … to …  I’m learning, I’m listening, I want to do better – what can I do?? And so today I want to help you figure that out,…

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Learning to Sit With Uncertainty in Your Acupuncture Practice

acupuncture marketing mindset

There are so many limiting beliefs that can hold us back as we build and market our acupuncture clinics, and as we learn to get confident in caring for patients: self-doubt, the fear of what other people will think, the supposed to’s, the shoulds, our relationship with money, perfectionism, the fear of failure… But here’s…

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Dosing your medicine

acupuncture treatment dosage

A patient walks into your office with years of IBS and headaches. They want to feel better. You do your full questioning, make a diagnosis, give them an amazing acupuncture treatment. And then what do you do? Do you ask them when they want to come back? I hope not! Why? Because you should be…

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The biggest hurdle: our struggle with “enoughness”

acupuncture marketing mindset

From my experience, one of the biggest hurdles to growing a busy acupuncture practice is not external – not competing in a saturated market or some complex business strategy – but internal. I think it’s our own inner critic, self doubt, our feeling of enoughness. I see this all the time with acupuncturists, I see…

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